The 31st Japan AFF Show in 2017 ASIA FASHION FAIR · JAPAN
Exhibition Name: 2017 Japan Garment Show (207 AFF)
Exhibition time: September 27-21, 2017
Venue: SUNSHINE CITY, Tokyo, Japan
Sponsor: China - Japan Economic and Trade Center
First, [show introduction]
AFF exhibition full name Asia Fashion Fair, by the CFF (China Fashion Fair) exhibition renamed.
CFF exhibition has become Japan's textile and apparel trade platform for more than a decade, in the industry quite influential, many businesses and businesses are willing to participate in commercial activities.
CFF show is widely recognized, not only because of her strong OEM and ODM features, but also because she can reflect and capture industry trends in time, the achievements of enterprises to develop products and market ideas, because she is more and more clear, so attention Also getting higher and higher.
Japan-China Economic and Trade Center in the spirit of promoting the exchange of folk trade, as CFF co-sponsor's identity, following the 2016 hosted AFF Osaka and AFF Tokyo, 2017 will be held again AFF Osaka and 2017AFF Tokyo exhibition. The exhibition will use the AFF platform more than 50,000 core buyers data, and through professional channels to send not less than 100,000 copies of DM invitation, including television, subway stations and newspapers and other media advertising, on the basis of heritage continue to AFF The role of the exhibition to flourish.
In the past, the performance of each AFF exhibiting enterprise was equivalent to about 15% of China's total exports to Japan. The turnover and turnover of exhibitors were as high as 90%. On average, the number of valid clients was more than 50, The proportion of customers up to 60%; continuous exhibitors of more than 60% of the old customers; 96% of the professional audience that plans to participate in the exhibition included in the work schedule; professional buyers, senior, intermediate and the proportion of duties accounted for about One-third of the Japanese industry's attention to the degree of attention.
Second, the way of life
In line with the Japanese market in the introduction of "fast fashion", "online shopping" and other new elements in the context of clothing and related consumer goods sales model more comprehensive, diverse, one-stop purchase to become a real demand. Based on the CFF exhibition to the professional audience level (high-level positions accounted for more than 2/3), wide field of vision, demand, decision-making strong favorable conditions to meet the audience demand for continuous growth of living products to make up for the lack of supply (nearly six More than a quarter of the audience want to increase the jewelry, luggage, household goods and other consumer goods exhibitors), "lifestyle" product trade will become the exhibition continued to expand the field.
Third, the exhibition service
The exhibition has more than 40,000 core buyer data, each sent more than 100,000 copies of DM invitations; in the "Japan Economic News", "Fiber News", "Fiber NEWS", "credit intelligence" and other mainstream professional media and television Media on a large-scale combination of promotion on the basis of thoughtful and meticulous service is also a significant feature of the show. Exhibition of the current services include exhibits transport, special props, communications equipment, translation services and exhibition-related activities and so on.
Four exhibits range
All kinds of fashion and men, women, children clothing.
Fashion materials, fabrics, accessories. Fashion accessories, jewelry, bags, footwear, umbrella with.
Bedding, knitwear, home service, bedding, three towel products.
Household goods, gifts, handicrafts, small appliances, outdoor products.